The Ano Novo (New Year in Portuguese) celebration, also know in Brazilian Portuguese by the French word Reveillon, is one of the country's main holidays, and officially marks the beginning of the summer holidays, that usually end by Carnival (analogous to Memorial Day and Labor Day in the United States).


The beach of Copacabana (in Portuguese: Praia de Copacabana), is considered by many, the location of the best fireworks show in the world. Brazilians usually have a copious meal with family or friends at home, in restaurants or private clubs, and consume alcoholic beverages. They usually dress in white, to bring good luck into the new year. Fireworks, offerings to African-Brazilian deities, eating grapes or lentils are some of the customs associated with the holiday.


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The city of São Paulo also has a famous worldwide event: the Saint Silvester Marathon (Corrida de São Silvestre), which traverses streets between Paulista Avenue and the downtown area. It is contested by athletes of many countries, including such Olympic stars as the Kenyan runner Paul Tergat, who won it five times.